Selling retail to brides may be one of the easiest things you've ever done. Here are a few ideas on how you can sell more retail and upsell your bridal clients.
Hair Accessories are one of the easiest sales you will make! So many brides are dying to find a selection of something sparkly that will enhance her look and keep as a memento of her wedding day, forever. You can partner with some local makers, find a wholesaler online, or do a hybrid of both, just make sure you have plenty of different options!
So many brides are looking for longer and fuller hair to get that perfect wedding hair which makes extensions are an easy upsell for brides. I suggest having at least one “permanent” option (tapes, wefts, keratin, etc.) and a clip-in option to make sure you hit every price point.
If you or your salon offer other services like facials, waxing, nails, lash extensions, etc. get on it and upsell those services! She’s going to have to get it done somewhere and it might as well be you!
If you don’t offer other services, partner with someone who does and work out a referral program!